Challenge: Your marketing and service design team are wanting to launch a new product which will require substantial customer behaviour change.
How we enable you? We enable you to find the key organisations across your sector to engage, partner and collaborate with as your innovation takes shape in the market place. Key media and the right positioning of narratives to support the implementation are easily discovered, leading to a coherent and effective strategy.
The result? We empower you as you build credibility and trust with the communities you will impact, uncover where they see the value of your project and what their concerns are likely to be. We also track the performance of the project to deliver change and engagement.
Case Study: The Credit Card Implimentation